Published On: August 9, 2010
Unlike the not so distant past today's Real Estate world is laden with hundreds of tools at every Company, Broker and Agents disposal. Websites once thought to be the playthings of the adolescent are now seen for their ever-growing use in the world of business and Real Estate in particular. I mean think about it Real Estate agents need to list and sell people's houses and people are gathering on these websites more than ever before so why not take advantage. In a world where social networking websites inform you of ones every action why not tell the person who's lounging by the pool, eating pizza and reading People magazine that "Hey! I'm selling houses over here! And I can sell yours too!" The fact is that over 60% of Fortune 1000 companies are using some form of social media so it must be working right?
Where billboards, benches and buses are still viable forms of advertisement we do have to take one fact into consideration and it's this: There is a limited supply of those forms of advertisement and they are likely to already be taken up by someone elses smiling face! Whereas Facebook and Twitter well they aren't running out of room anytime soon and they are in fact supremely cost-efficient to mailers and door hangers. If you're a new agent or company these very tools make it possible to get into markets that have been dominated for years because while people remember the dinosaurs that are phone books and fliers they just don't have time for them now that Facebooks and Twitters can in days do the jobs that these forms of advertising did in weeks to months.
At a time where saving minutes and your money are at a premium why drive around for hours looking at houses when you could direct somebody to your YouTube and give them a virtual walk-through of a house at a time that is convenient for both of you? Why pay monthly fees for billboards when people are spending more time in front of a computer than they are in their cars? While we can never disregard the tools of the past that have gotten us where we are today we certainly cannot ignore the modern tools that can make us better at what we do today.
That being said don't forget that we have agents waiting to help you sell your home so get a hold of us today at:
(951) 652-0645 and (951) 925-7628
www.c21mcdaniel.com
www.facebook.com/century21mcdaniel&associates
Sincerely,
Century21 McDaniel & Associates
The REO, Bank Owned, Foreclosure and Short Sale Experts!